Hello everyone, I have increased my affiliate marketing passive with the help of tools. I have only set it up once. It only took me about 1 hour.

I get 639 clicks on my link for 4 dollars. Now I'm thinking about scaling my ads to 20 dollars a day. I already got 3 affiliates after 2 days and am breakeven.

What do you think, is it time to scale up?

My affiliates are in the Kryptonian.

SEO vs PPC vs Content Marketing, which is better today?

Did you know that digital advertising which includes all devices was estimated at 522.5 billion U.S. dollars as of 2021?

This figure will constantly increase in the coming years, reaching 835.82 billion U.S. dollars by 2026.

Additionally, search advertising spending (PPC) is expected to amount to 190.5 billion U.S. dollars at the end of 2024.

Should you hire an SEO or content marketing specialist to grow your brand?

[DISCLAIMER: I WRITE MY ARTICLES MYSELF - 0% AI or GPT]

As a business, there is no one-size-fits-all in marketing and promotion, especially in today's digital world.

Businesses must clearly understand what they want.

SEO?

Search Engine Optimization is a long-term game wich involves all the tasks carried out to ensure long-term organic traffic growth.

PPC, on the other hand, is a short-term game and requires advertising budgets.

PPC allows you to hit your business objectives in a short time as compared to organic growth (AKA SEO)

How about content marketing?

Content Marketing is the process of researching, planning, creating, optimizing, and promoting a piece (or pieces) of content (videos, blogs, PDFs, cheat sheets, podcasts, etc.).

Content marketing & SEO compliment each other and involve consistency with months of consistent and valuable content.

What then is the difference between Content and SEO?

Content creation, writing, and promotion are a strong part of search engine optimization. SEO involves technical SEO, on-page, off-page SEO, or backlink building which do not necessarily require content creation or promotion. But to rank your content on search engines, you must do SEO.

Get the idea?

Another thing to keep in mind is your “Budgets”.

SEO and content marketing are long-term strategies while PPC is a short-term approach with fast results.

If you are looking to run a campaign for one of your new launches, you can run PPC ads on landing pages that advertise your specific products or services

Understand your business needs and classify exactly how SEO, PPC, or content can fit into your strategy.

Pay-per-click or PPC offers fast results and precise results (customers) for your business. And on the other hand, search engine optimization (SEO) does not offer immediate results. Search engines need to crawl individual web pages which takes time.

You may need a lot of pages on your website (or blog posts) on your website to rank on search engines organically without paying for ads.

With PPC, the moment you stop paying for advertisements, your PPC traffic comes to complete zero.

With search engine optimization, once you put in the initial work, you can reap rewards for a very long time.

How do you combine SEO & PPC?

Businesses can leverage both SEO and PPC. How?

E.G

You can create a landing page and write content for it, optimize it for search engines (SEO, SEM), and also run PPC (paid traffic) campaigns to that very landing page.

So you're doing two things:

• Paying for traffic (PPC),
• SEO.

You can send paid traffic to the page and get it to rank in the long run by optimizing the landing page with target keywords and building quality backlinks.

Now, Should you hire an SEO or content marketing specialist to grow your brand?

What are your thoughts guys?

What is a startup blogging (or content) strategy?

A startup blog or content strategy is a document that contains the road map, activities, and tasks required to generate leads, increase sales, or generate traffic through startup blogging.

What is included in a typical blogging plan for a startup?

An effective startup blog content strategy aims at achieving all your content marketing goals, expectations, and overall business objectives as well. This may include in-depth or detailed goals for every content or digital marketing campaign.

Also, an in-depth content calendar to stay on track and be consistent, the different variety of content you want to publish, content channels for promotion, writers, and automation/marketing tools.

In some cases the necessary budget is needed to hire talent like content creators, SEOs, and writers, if need be.

To be able to create a defined content strategy for your business blog or your startup, you must be able to lay down a plan that includes your business objectives and goals - And exactly how you plan to reach them.

This could include the type of content you want to publish, the number of content you want to publish, content formats, content channels, etc.

You must be able to outline specific goals and objectives that are realistic.

You should be able to set traffic goals, and SEO goals as well.

For example;

‘’We want our startup blog to hit 10,000 monthly organic visitors after eight weeks’’, Or;

‘’We should generate 10 leads or subscribers daily after four to six weeks of consistent startup blog pieces’’.

This will help you have a clear road map on how your content efforts are going and be able to measure/focus on what is working and what is not.

Having an effective plan for your startup blog is crucial.

#SEO

So, I want to make a website for a small business, but there are so many options out there that I really don’t know which is better or which one is the go-to for people who build websites for themselves or for customers as freelancers.

Hey everyone,

I wanted to share a little victory with my virtual reality art gallery. We’d been struggling with our email marketing—low open rates and minimal engagement were our norms.

Here’s what I did to turn things around:

• WarpLeads: I used it to get a fresh list of leads.
• Reoon: This helped me clean and verify the email addresses.
• Instantly: I used it for sending out the emails.

I focused on personalizing the emails based on VR art experiences that customers were interested in and made sure the visuals were eye-catching.

The result? We closed 21 sales from our latest campaign! For a niche gallery like ours, that’s a big win.

Have any of you had similar successes with email marketing in a unique or niche industry? What tools or strategies worked for you?

Thanks!

OSISR Step 3: The Third Letter 'I' Stands for "Influencers".

The “I” in this OSISR Traffic technique stands for “Influencers” which is probably one of my favorite marketing techniques for new and professional bloggers.

Influencers will help you reach a bigger audience and increase your website traffic quickly.

This is why I love expert roundup blog posts.

Leveraging social media influencers can increase website traffic to 10,000 or more visitors. Influencers can also improve your SEO rankings pretty quickly.

OSISR Step 4: The Fourth Letter, and Second 'S' Stands for "Schedule Social Media Content".

Social media scheduling is yet another powerful content marketing approach. Social networks have evolved over the past decade and a lot has changed for marketers and businesses.

This helps increase the lifespan of your site blog posts and get them running on your social media feeds on auto-pilot.

Social media scheduling will keep your website content in the loop on social media. Tools like Buffer, Hootsuite, Uniclix, or MeetEdgar are good at this.

OSISR Step 5: The First Letter 'R' Stands for "Reach Community Networks".

The final website promotion technique to promote a blog post and increase website traffic is the “R” which stands for ‘Reach Community Networks’.

Have a list of different communities, networks, and directories to submit each blog content.

Also, a site's blog post may need a little Facebook, Instagram, or LinkedIn ad boost to pick up the pace and increase exposure.

The next powerful platform to help increase website traffic is Quora.com.

A single Quora answer could generate 1000s of views hence 100s of clicks to your blog post.

What do you think about this blog post technique?

Let me know your thoughts on the OSISR Website Traffic technique to promote any blog post and increase website traffic quickly.

I appreciate it, see you in the comments :)

Also, I have a completely free email course on content marketing for entrepreneurs, marketers, and website owners

How to Create an Expert Round-up Post in 3 Steps? Here is my 3-step process:

Step 1: Pick a Topic for Your Expert Roundup Post:

To hit the jackpot and get thousands of tweets and social media shares on your expert roundup blog post, you need to create something outstanding - something that will leave industry/niche influencers jaw-dropped.

My expert round up story?

About 5 years ago, I was at home during a summer break from Uni extremely frustrated because I didn't know what to blog about.

I went on Google searching for ways to find content ideas to blog about.

I stumbled on Sue Anne’s successfulblogging dot com and signed up for her “Your first $1,000 webinar”.

I showed up for the webinar but was attracted to JUST ONE (1) THING…

EXPERT ROUNDUPS!

It immediately lit a bulb in my head and I'm like “Ooh, I'll do this”.

I then immediately came up with my first headline (topic), X CEOs REVEAL THEIR NUMBER 1 TACTIC TO MANAGING THEIR TWITTER PROFILES WITHOUT WASTING MUCH TIME, within a few minutes.

First Draft Topic: 60 CEOS REVEAL THEIR NUMBER ONE TACTIC TO MANAGING THEIR TWITTER PROFILES WITHOUT WASTING MUCH TIME.

Here are things I considered when I came up with this title;

• I wanted to help people manage their Twitter profiles - what topic would tie to this? “Twitter management”, "Twitter automation", "and Twitter tools".

• I wasn't going to target everyone - I wanted to work with companies, businesses, and brands; targeting “CEOs”, "Managers", "Directors", etc, came up.

• I needed to solve a specific problem; “managing Twitter without spending much time” came up.

Get the idea now?

Think about the products or services you sell.

Brainstorm topic ideas directly related to it and are what your target audience will want to consume.

In my case, it was "CEOs" and "Managers".

Next, think of one unique problem that your product or service solves and pull out a topic around it.

Don't worry about your title being Google or SEO friendly, just put some ideas down.

With keyword research, I adjusted my title to;

TWITTER AUTOMATION: 62 EXPERTS REVEAL THEIR AUTOMATION SECRETS AND TOOLS.

The baseline?

In my case, I switched my headline from the first to the latter after I got participation from about 10 to 15 influencers.

Make use of Keyword tools like Google Keyword Planner to come up with ideas for an optimized title.

Expert roundup posts generally climb up quickly on search engines.

My first expert round-up ranked on page #2 on Google for the highly competitive keyword, "Twitter automation" within 3 weeks.

Why?

Influencers who participate are going to share your roundup post and 1000s are going to visit your website. Thus you need to be very careful and make sure you use this opportunity to get the targeted influencers!

After getting a few topic ideas for your expert roundup, you can begin finding social media influencers to reach out to for the roundup.

Step 2: How to Find the Right Influencers for Your Expert Roundup Post:

There are 3 major steps from scratch to a well-written blog post (I NEVER NOT USE CHATGPT OR AI FOR MY POSTS - 100% written by me)

Writing the perfect blog posts for your business requires effort, time, & research. Unfortunately, most businesses do not have this luxury.

I'll walk you through my unique 3-step plan to write the perfect blog posts easily.

There are 3 major steps from scratch to a well-written blog post that is perfect for my clients or personal brand.

These are;

Step 1: Ideation: Brainstorming Random Blog Content Ideas. Step 2: Analysis: Detailed Keyword Research for Each Blog Post Idea. Step 3: Execution: How to Write the Perfect Blog Post for Your Website Visitors!

Step 1: Ideation: How to Brainstorm Perfect Blog Post Ideas for Your Business.

The process of creating only the best blog content for your website visitors depends on the initial ideas you brainstorm.

This will help you publish only the best blog posts that your potential readers, clients, and customers want to read.

What's the first step?

I usually begin by spending 20-30 minutes juggling post ideas that are perfect and putting them down.

I also ask my clients (or team) to send in any blogs/content ideas they may have.

This step requires us to think in two ways;

1. your products and;
2. target customers.

What are they (customers) searching for online?

Your blog post topic ideas must be able to;

• Attract potential customers or clients for your business,
• Educate them with utmost value and;
• A Call to Action (CTA) for your products or services.

What's a perfect blog post?

Each blog post must take every visitor on a marketing or sales journey.

I use a strategy that I call the '3 E's of writing the perfect blog posts'.

What are the 3 E's?

E1 - Entice the target audience to read. E2 - Educate them on a particular subject. E2 - Excite them about your products or services.

A quick brainstorm would yield great results you can build on.

In a few minutes, you should have brainstormed dozens of perfect blog post ideas that follow the 3 E's of writing the perfect blog posts for your website.

Get it?

STEP 2: Keyword Analysis - Detailed Keyword Research for Each Blog Post Idea.

Most times, we try to think for our buyers.

This leads to a ton of content assumptions hence you may end up creating blog posts your customers don’t need.

Use any keyword tool (Google Keyword Planner is free and great) to find out what your potential buyers are searching for. This would help eliminate blog content ideas your audience doesn't want.

Let’s learn how to evaluate your ideas by doing keyword research using Google Keyword Planner (GKP).

• Identify the main keyword or phrase on each blog post idea.
• Run it on GKP (or any keyword research tool).
• Select all keywords with at least 100 monthly searches.

I like to target “low-hanging fruit” in search engine optimization or keywords with low keyword difficulty in Ahrefs and increase as we create better blog posts.

By doing this, you will be targeting keywords your ideal customers are searching for online.

I own a leather products company. I sell retail and have huge suppliers and can provide wholesale. I'm looking for potential sales person who can bring me customers or businesses for a straight 10% commission.

Can negotiate on commission a little bit. If you are interested, hit me up. My DMs are open.

Thanks for reading.

My website (simonzaku dot com) has exactly 692 backlinks - 37% dofollow & 190 Referring Domains - 45% dofollow at the time of writing this post! [UBERSUGGEST]. And, I have NEVER sent any email outreach for backlinks for my website. Here’s my secret 👇🏾👇🏾

Not to cancel backlink outreach (actually effective), I'd rather use this hidden-in-plain-sight-backlink-secret.

I do ONE SIMPLE thing & my backlinks and backlink profile grow automatically by attracting natural backlinks without having to send 100s of outreach emails for backlinks or paying spammy websites for backlinks.

Curious to find out?

You see, ever business or website owner wants backlinks. Every startup, agency, every organization, every company wants more backlinks. But how do you get backlinks?

In fact, millions of websites pay huge sums for backlinks & SEO in general.

Search engines like Google are strict on paying for backlinks from harmful sites.

So what is this hidden-in-plain-sight backlink-attracting strategy?

👉🏾👉🏾 Blogging (or Vlog) Content!

I know you've heard this countless times, but for the umpteenth time, yes, create blogs or video content.

The easiest way to attract backlinks is by creating exceptional blog content consistently.

Invest in content marketing.

• create content,
• create blog content,
• create a company blog,
• create an educational blog,
• create a startup blog.

And YES, every brand should run a blog!!

Tell your brand stories in blogs or vlogs.

"Exceptional content" may not necessarily mean the best content but it does stand out from the crowd. It is unique and different from other content.

When you publish good content consistently, people see it.

If you want to attract quality backlinks without emailing people or paying for backlinks, you should be able to create content that deserves to be linked to.

Rather than pay $100s for harmful backlinks, I write blogs that attract free backlinks naturally.

Get the idea?

Create content such that;

1. search engines will index & crawl your website with new useful content - exceptional content!

2. It solves your target customer’s pain points.

10 Content Types that Attract Quality Backlinks FAST!

There are specific content types known to perform well. Here is a list of the top ten content types that attract backlinks:

• Infographics.
• Expert roundups.
• A List of Tools (Complete)
• Case studies
• YouTube research videos
• Cheat sheets
• Statistics and reports
• Controversial blogs
• How-to Guides
• Surveys, & more.

People naturally link to resourceful content.

I’ve gotten 100s of emails from people linking to me without knowing them.

Thus, blogging is a free and effective backlink & SEO strategy.

WHAT TO DO?

• Craft out a blogging strategy to publish content that attracts backlinks naturally.

• Spend time creating content for your website audience.

• Be super consistent.

What do you think about blogging as a SEO backlink strategy?

I’ll share more secrets!

SEO Writing - My Hidden Step-by-Step Formula for FAST Google Rankings👇🏾

Hi, I’m Simon Zaku, (and please note that this post is 100% human-written by me - no AI, ChatGPT!).

✅👉🏾 Now, Here is a simple formula for writing SEO content. This process requires you to think in two ways:

• think about my target customers &;
• equally think about my product (or service).

This is so because every SEO blog post you publish must:

1. attract your target customer (or client),
2. educate your ideal customer with top-value content, answer all of their burning questions, &,
3. offer a solution (your product).

I call these the 3 Es of writing engaging blog posts.

• the first E is to entice the target audience to read,
• the second E is to educate them on a particular subject or topic, &;
• the third E is to excite them about my products & services.

Keep these in mind whenever you're writing SEO content.

• Every blog post page must target an SEO keyword (or topic)

• The blog post must entice my target customers to read (because it solves a problem they face)

• The post must educate them (or help them solve a particular problem)

And finally, the blog post must excite them about my products and/or services.

Get the idea?

Here are some technical SEO blog writing tips to keep in mind when writing SEO content:

• Give a lot of white spaces in between.
• Add YouTube videos within my SEO blog posts.
• Don't force keywords.
• Use H2 and not H1 within your pages.
• Insert images and always use alt.
• Ultimately, find your perfect mood, sweet spot, or just what works for you (for me, I record my blog posts and convert them to blog posts as I explain my posts better).

SEO writing takes time and some level of experience to master.

This is why I created this website in the first place.

For people, businesses, website owners just like YOU who;

1. may not have the time to write human-written blogs,

2. or the necessary SEO experience to write SEO articles or SEO pages that rank fast.

STEP 1:

The first step to #SEOwriting is a detailed outline for the main article.

STEP 2:

Secondly, I begin writing (or voice recording) the blog post by going through my written or drawn outline.

STEP 3:

Finally, I proofread, publish and then I do what I call post-publish SEO checklist.

Now, that is about 50% of what gets you to rank on Google.

Yes, that’s right. There is MORE to ranking.

Here👇🏾

And that is what the next SEO lesson in my completely free SEO Course teaches.

👉🏾What do I do after writing and publishing a blog post? 👉🏾Do I just wait and pray for rankings? 👉🏾 Do I submit it somewhere? 👉🏾 What places can I share for the quickest rankings?

Have these questions? You’re not alone guys, I did too!

Next SEO Lesson?

Do you need the link to the #SEOcourse (free - no signup), COMMENT “NEXT LESSON” and I’ll send you the link to get read the

(NOTE: I 100% wrote this by hand (human-written) - no AI/ChatGPT)

Best, Simon T. Zaku

OSISR Step 2: The Second Letter 'S' Stands for "Similar Posts Shares". The second step in the OSISR Website technique is the “S” which stands for ‘Similar Posts Sharers’.👇🏾👇🏾

This technique promotes your website content to your target readers through reachouts (emails, DMs, etc...).

This is where you do the most reachouts. It’s one of the best ways to attract your target readers directly.

How do I do this?👇🏾

I find people who’ve read and shared blog posts similar to mine. I email them to build relationships with a link to check my blogs.

I show potential readers the value of the blog posts I am reaching for.

You can also reachout to influencers as well.

What’s my action-plan for this?👇🏾

I find and follow them (potential readers & social media influencers) on various social media networks in “exchange” for sharing their opinions about my website content piece.

Get the idea? 👇🏾👇🏾

Let’s try this;

Let's assume I want to write a blog post on my blog. I chose the topic “how to start a farm”.

What I do is I go on Google to search things like;

• “starting a farm”
• “how to start a farm”
• “tips for farmers”

I then take a note of the top sites that pop up (you can see screenshots in the full guide; comment “OSISR GUIDE”)

That’s over 150,000,000 search results on the topic we want to write about.

This also means tens of thousands of people have shared it on Twitter, Instagram, Facebook, Reddit, etc.

I then use buzzsumo to find similar post sharers (offers a free trial). With this tool, you can see social media users who shared any page or blog post in this case.

For my posts, I email around 20 to 30 people per blog post depending on the type of posts.

Why is this website traffic effective?👇🏾👇🏾

You will reach out to your target audience but build solid relationships with people and social media influencers in your market.

Here's a 3-Step Approach;

👉🏾Find 3-5 high-performing links on the blog or website content topic you published on. 👉🏾Use NinjaOutreach or buzzsumo to extract social media sharers. This tool helps you scrape the sharers of any website links. 👉🏾Find their email addresses or contact pages and begin building relationships.

That’s that for the second (2nd) OSISR technique to get traffic.

Want the OSISR Step 3? The Third Letter 'I' Stands for ???

Comment “OSISR Guide” and I’ll DM you the link to the full OSISR Guide.

Want more? Be sure to follow me!

Best, Simon T. Zaku #seo #bloggers #business

For a static coding blog site, I need basic parameters about visits and users. I guess there's not much to do, you insert a <script/> tag with your id and that's it. I believe that there are many providers that offer similar options, can you recommend a free one and what are the advantages and disadvantages between them, what should I pay attention to? Also beside analytics maybe some errors logging like Sentry or similar.

I've been running A/B testing campaigns on my website to improve conversion, and all the tools I've used for that made my site (a common WordPress) flicker like crazy. I followed all basic advice such as "don't use GTag Manager and JQuery", but I still can clearly see the original content first when the site loads.

From what I googled it seems to be an inherent feature of JS-based A/B testing. But I still believe there are some other ways of doing it. Any advice?

Mine is time zones.

Hi i want to change my funnel for my fitness app.

Now to sell a program the user must fill out a questionnaire and the go to calendly to booked a free consultancy with the personal trainer that sell to him a program.

I have 100k followers and spending 12k the results it’a 75k.

This process for me it’s not automatic and the. I want to scale this with a different strategy.

Now i want to integrate the questionnaire with different vsl (different based on user choices)

After the compilation, users lands on a landing page that show the video and in the same page the program to buy whit a special discount.

This new strategy is integrate whit whatsapp marketing if the user don’t buy the program.

In your opinion this new strategy it’s good?

#funnel #fitness

Hello, I’m a music artist making songs that have that New York sound” and I live in Europe, so I basically want to appear as if I live in New York without services like Instagram,Soundcloud, Youtube , Spotify flagging me for being some sprt of a proxy bot…I tried using a VPN (I used PIA) but I keep getting reach Blocked because I somehow allways get flagged. Can running all my social media uploads through a VPS fix my issue? Or will it get banned by the algorthym again? Thanks for your help.

Hey Webmarketing community,

I’m working on improving my lead management and email marketing setup. Right now, I use these tools:

• WarpLeads for unlimited export leads
• Neverbounce for email verification
• Maildoso for email infrastructure
• Smartlead for sending emails.

How do you integrate various tools to create a seamless workflow for managing leads and running email campaigns? I’d love to hear about your strategies or any challenges you’ve faced.

Looking forward to your tips and experiences!

What is taking most of your time? #Questionforgroup

hello everyone! Decided to develop in the field of marketing analytics/technology. Currently working as jun seo specialist for about 2 years. How do you advise me to make a career transition to marketing analytics? How perspektive and logical is it in your opinion? (because I would not want to completely lose these 2 years of experience in seo, I would like to use my skills and this experience).

I am happy to read your answers/advice.

Hi everyone,

I’m looking to improve my email marketing efforts and specifically boost open rates. I’ve been experimenting with different tactics, but I’m keen to hear what strategies have worked well for you.

Here are a few areas I’m interested in:

1. Subject Lines: What kinds of subject lines have you found to be most effective?
2. Personalization: How do you personalize emails to increase open rates?
3. Timing: What timing strategies have worked best for you?
4. List Quality: How important is list segmentation and how do you manage it?

Here’s my emailing stack for context:

• WarpLeads: Unlimited export leads
• Reoon: Email verifier
• Mailforge: Email infrastructure
• Smartlead: Go-to email sender

Looking forward to your tips and best practices!

Thanks!

What's a good *affordable* live chat tool that encompasses every day features like notifications, multichannel inbox, smart canned responses etc and can also be added to webflow without too many steps? I'm looking to test a few tools for high ticket sales and was wondering what's currently working for conversions and on-site engagement live chat wise.

Grazie.

Was wondering if this position can be considered in the future from moving from seo. Because I'm interested in operational management and there often require experience in analytics (I'm interested in marketing operational management).

To career growth was logical, I think where to develop beyond SEO, I like more technical part than creative. What is your opinion on the future of web analyst profession?

Hello there, it's my first post here, hence I'm not fully aware of the community rules but if my post violates them then please delete it.

Going back to the matter at hand, I just launched my new business and I got disappointed when I published the website and got no conversations, in the perfumes market my products don't have a competition in my country when it comes to prices, I tried multiple conversation ads and giveaways but unfortunately no luck, reach is around 5k and clicks around a couple of hundreds but I believe the audience is not the right one. I'm ready to work with anyone here who has knowledge and maybe do a % deal or something, feel free to reach out for further details.

Have a nice day!

Hey guys - so I've a whole bunch of domain names and frankly no idea how to leverage them. For example I have about 5 domains around energycertification, I've 10 or so domains around RiskManagement, I've been a bit of an idiot and sorta collecting domains just for fun but it's beginning to cost me thousands of dollars a year and I need a game plan to monetize these?

What's a good way of getting these domains to generate income? I've great ideas for content which is how I got myself in this mess but not the time and energy to develop these websites. Thoughts? Anyone interested in working with me? I'm all ears.

Hi guys, I have a mentor who works as a consultant for a large law firm who has given me the opportunity to refer work to the law firm in exchange for 15% of the profit post completion. If he has the ability + time available, he would do the legal work himself, and if not, he would refer the person to a different consultant at the law firm

The issue I'm facing is how to generate qualified leads. If I market my mentor directly (i.e run ads that revolve around him directly) then the client would naturally expect him to be the one acting as their lawyer. However there may be times where he wouldn't be able to carry out the work himself. On the other hand, I haven't been hired directly by the law firm, so can't really advertise on their behalf posing as them or any of their managing partners.

I understand I need to build an ideal customer to target, but I currently don't know how I should position myself.

Any help or suggestions would be much appreciated!

My friend and I are considering buying accessories and clothes in bulk and then selling them on social media platforms like Instagram. We're thinking of creating a new Instagram account using the latest email we just made. However, we're not sure whether to create a business email using Google Workspace or an individual email.

Hey r/webmarketing community,

As this group continues to grow I want to make sure majority are finding it useful.

I'm looking for your ideas of where we can improve this group and what do you love about it, leave your comments below.

#Top 6 Updates of last Week:

•	YouTube rolls out Thumbnail Test & Compare feature, you can test up to 3 different thumbnails.
•	Meta to stop AI training using public content in the EU & UK, the company is disappointed.
•	LinkedIn launches new AI feature for Job search, Coaching and more.
•	Pinterest launches new AI tools for ad performance and creative.
•	X makes likes private for everyone, creators can still see how liked the post.
•	YouTube testing server-side ad injection to fight ad blockers, offensive-mode.

#Trending AdTech

•	TikTok rolls out Image Search for Shops, competing with Google & Pinterest.
•	DAA Announces Major Update to Industry’s AdChoices Opt-Out Program with WebChoices 2.0.
•	Disney launches ‘Advergames’ and shoppable ads for CTV.
•	Adobe updates their Terms of Use guidelines, providing more clarity into AI training and content ownership.
•	Oracle silently says goodbye to the adtech business.
•	LinkedIn launches Premium Company Pages and small upgrades to premium profiles.
•	Voodoo acquires BeReal for €500mn.
•	Google launches TV ad network, trying to get that CTV bag.
•	National Amusements stops discussions with Skydance on Paramount deal, it is a mess.
•	Uber expands Journey Ads to programmatic buyers with help of Google, The Trade Desk & Yahoo.
•	The New York Times and Instacart partner to launch Shoppable Ads.
•	The Ad Forecasts are changed, GroupM predicts US TV Ad revenue will fall 0.6% in 2024.
•	Yahoo launches Blueprint Performance, the new media buying tool to challenge Google’s PMax and Advantage+ from Meta.
•	ANA is launching cross-media measurement with Kantar and Accenture.
•	Tubi outperformed Disney+, Peacock, and Max last month in terms of viewership.

#Meta

•	Instagram testing new ad format for Stories, a new ad banner shows at the top or bottom of the story, people are annoyed.
•	Instagram allowing influencers to share creator insights to advertisers publicly, this is awesome.
•	Meta and other Big Tech platforms to join IARD to crackdown Underage Alcohol Ads.
•	WhatsApp upgrades calling features on desktop and mobile with speaker spotlight and audio improvements.

#Google

•	Google Ads phasing out card payments.
•	Google streamlines product listings through website crawl.
•	Google Search announces support for return policy markup at the organisation level.
•	Google Ad manager updates give publishers more creative control.
•	Google Analytics fixes paid search attribution.
•	Google launches WhatsApp Integration for Business listenings/profiles in Brazil.
•	Old Google Ads UI to sunset on 30th August.
•	Google Ads testing new call & location extension ad format.
•	Google Merchant Center Certification required for carbon emissions related labelling.

#AI

• Forget Apple Intelligence, Havas Red launches Agency Intelligence.
• Picsart partners with Getty Images to launch Commercially-Safe AI image generation.
• Luma Labs launches Dream Machine, a new video generation model.

#Snap & Pinterest

• Reddit partners with IAS and DoubleVerify to launch third-party verification for advertisers.
• Pinterest and DoubleVerify expand their partnership to bolster authentication. • Another partnership with IAS to provide brand safety measurement. • Pinterest’s new partnership with composable commerce platform VTEX to scale social commerce.

#Marketing & AdTech:

•	Nielsen teams up with LiveRamp to Connect Advanced Audiences for Big Data and Cross-platform Measurement.
•	Samsung Ads join U.S. Joint Industry Committee, a step to provide their audience data to third-party firms.
•	Yahoo and The Trade Desk in an ongoing crisis, Desk could end access to Yahoo’s media inventory.
•	DoorDash announces nee alcohol delivery partnerships, ad features + new AI partners.
•	IAB Tech Lab launches ad creative ID framework to improve CTV Advertising.
•	US Plastic Pact delays target from 2025 to 2030.
•	Albertsons Media Collective launches Collective TV, powered by First-Party Data.
•	Yahoo upgrades their mobile news app with new AI features from Artifact App.
•	XR and AD-ID partner to improve cross-platform ad experiences.
•	MNTN launches MNTN matched, A keyword-based audience builder for CTV.
•	Stagwell expands Global Affiliate network with additions of four independent agencies.
•	Walmart signs as partner for Forbes’ inaugural Creator Upfronts.
•	Smart TVs tracking what people watch, to inform your ad campaigns.
•	Publicis Groupe Canada launches 2 new data-driven solutions.
•	Harps partners with Grocery TV, expanding retail media network to 4,800+ stores.
•	IRIS.TV and PMG partner to Boost Carl’s Jr. CTV ad campaign with AI-Enriched Contextual Targeting.
•	Comcast and ITG announced a strategic relationship and integration between AdFusion and Storyteq.

I hope this helps to plan your week ahead. Source: The Social Juice Newsletter.

How often do you update your marketing strategies based on sports seasons?