/r/content_marketing

Photograph via snooOG

A community of content marketers helping each other improve, giving feedback, sharing advice and tools we come across.

This is not a place to spam your blog.

About This Community

A community about content marketing. By content marketers for content marketers. We share insights, ideas and useful information about the state of content marketing.

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Hiring? Post your job to the official job board

Posting Guidelines

Looking for feedback on your content or strategy? Please tag your post [Feedback] and ask specific questions. Your blog or social media should have at least 10 posts. Feedback requests for individual blog posts are not allowed.

If you want to promote your blog or a specific blog post, please comment in the stickied Check Out My Blog Post thread. Self-promotion posts in the sub will be removed. This includes whole blog posts. This sub is about content marketing; it is not an RSS feed for you to post on.

If you want to advertise a content marketing service or tool, please contact the mods in advance. We will want to know what the service or tool does, how it benefits our community, and how much it costs to use, so please include this information when contacting the mods.

Are you posting a request for help with your content marketing, whether its design, writers, or strategy. Please include all information needed, such as budget, estimated work, and any deadlines.

If linking an article about content marketing, please include a summary of key points or quote's, and why you think it is a valuable read for other content marketers in the body of your post so readers know what they're clicking on and to prompt discussion.

Please make sure the title of your post is clear and accurate.

  • Please NO self advertisement or any DIRECT advertisement. Such submissions will be deleted.
  • Spam and low effort content will be deleted. 'Top 10' lists have a large likelihood of being deleted.
  • Please provide original content (no bridge sites, no copy-pasted articles/videos/infographics)

What Is Content Marketing?

Top Content Marketing Resources

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- r/marketing
- r/socialmedia
- r/advertising
- r/digital_marketing
- r/analytics
- r/DigitalMarketing
- r/webmarketing
- r/AskMarketing
- r/SocialMediaMarketing
- r/GoogleAnalytics
- r/GoogleTagManager
- r/GoogleAdwords
- r/GoogleDataStudio

/r/content_marketing

117,650 Subscribers

1

How do I download Instagram Reels in Original Quality? Help!

Alright this is something that has been frustrating me for the past weeks. Im a content creator and im trying to use the same short form videos that I uploaded to IG to upload to other platforms.

Now, when it comes to downloading reels in ORIGINAL quality I have tried absolutely everything: apps like instasave and snaptik, I have tried different websites, I have tried downloading reels on my pc, everything. But for some reason all these apps and websites don't download the video in the original quality that was posted on instagram. Yes, the video footage downloaded looks okay, but a bit grainy compared to the original and I need it to be exactly the same as it appears on IG. I dont know whether these apps slightly compress the video or what is going on...

This is very frustrating because for some reason everyone online says the same thing: try these apps, try this website, just copy the link, etc.. Does no one else see that the downloaded footage is slightly more grainy in comparison to the original post on IG?? I can definitely tell apps and websites slightly compress the videos but it seems like no one else has this problem... Please help

1 Comment
2024/05/05
11:38 UTC

0

Offering Promotion On 3 Instagram Niche Pages!

Hey there offering promotions on 3 instagram niche pages
dog niche 187k followers
car niche 47k followers
fitness niche 20k followers
dm or comment below if u interested!

1 Comment
2024/05/05
10:23 UTC

0

Hi! I'm Selling my tiktok account, 400k+ followers 17mil+ likes, 2mil views made last month,niche is marketing. Chat me for insights and for more info only serious buyers!(the acc is good for promo)

Don't know how much i could sell it for so open to offers just in private so chat me if interested.

3 Comments
2024/05/04
20:52 UTC

0

Best Content Editing Programs for Social Media Content for Music?

Besides in-app, are there any other recommended 3rd party video editing platforms for social media content for bands and whatnot? My question stems from the notion that I see all these bands on tour producing all these reels with crazy filters, effects, lettering, etc about a show or something the day after and I'm just like "how did they do that so quick?" So any discussion or advise would help, thanks!

1 Comment
2024/05/04
19:21 UTC

11

Orphaned content is killing your site’s ranking

If you have a website that’s big, that’s producing a couple of articles a day, you will soon enough have a number of articles or pages completely isolated. These are what we call orphaned content. These are pages that are not indexed by search engines because there is no way to reach them from other articles or pages within the website. This obviously is a deal breaker for the damage it does to your ranking. In the case of Wordpress websites, there are tools like Rankmath and Yoast SEO which can help with internal link building among other SEO functions but since internal linking is only a small part of their roles, they are n0ot exhaustive on it. 

The real deal is when you put together Rankmath or Yoast SEO with an independent internal building plugin. This way you can lay out the entire content of your website in a way that search engine web crawlers can index every single page and article improving your overall SEO. Some top internal link building plugins that I know are Crawl Spider plugin, Link Whisper plugin and Internal Link manager. Crawler Spider plugin has been my go to which has been exceptional in improving internal link building of our website.

1 Comment
2024/05/04
11:33 UTC

0

Write a comment with a desire and a pain – I'll immediately respond with 10 irresistible headlines and hooks (that actually work)

Hi guys! I have some free time today, so comment on this thread with something your audience desire (e.g. "to become pain-free") and a problem/pain they're facing (e.g. "lower back pain") and I will reply with 10 attention-grabbing headlines that won't fail to convert (based on proven psychological principles)

9 Comments
2024/05/04
10:08 UTC

0

Content marketing for design agencys

Dear content marketing hive mind,

Long story short, I have a marketing side hustle for a design agency. I have a background in ux design so this I understand the market, better keyword terms, creating more "thought leadership" content.

Does anyone here have a background in producing content for design agencies that helped drive traffic? Even helped with conversions?

3 Comments
2024/05/04
07:13 UTC

4

30 Best ChatGPT Alternatives in 2024 (Free & Paid)

Depending on your requirements, we have talked about the following top 30 ChatGPT alternatives:

OpenAI playground

Claude

Bard AI

Forewrite

LaMDA (Language Model for Dialog Applications)

Jasper Chat

Socratic

Bing AI

DialoGPT

Megatron-Turing Natural Language Generation

Chatsonic on Opera

NeevaAI

CoPilot

Tabnine

Amazon Codewhisperer

Elsa Speaks

Bloom

DeepL Write

YouChat

Perplexity

Elicit

Chinchilla

Replika

Character AI

Poe by Quora

Chatsonic Slack Bot

CoGram

Otter

Botsonic

LLaMA by Meta

3 Comments
2024/05/03
17:24 UTC

3

Reddit Post Worked Now What?

I built an AI tool for providing website reviews.

It was very popular when I posted it in the SaaS subreddit and got a lot of positive feedback.

I offered it for free here (and since it costs basically nothing to run except time its not a big deal).

However I would like to actually make some money off of it.

Is there a marketing framework for what appropriate next steps would be here?

2 Comments
2024/05/03
11:55 UTC

3

I'm automating LinkedIN content creation while keeping it personal and up-to-date. Could you help me to validate?

Hi everyone, I'm Jakub 👋 and I'm productizing a LinkedIN content creation process that makes it much easier to craft interesting, relevant and up-to-date content.

It consists of three steps:

  1. Getting context - finds relevant content online
  2. Preparing message - aids you to figure out what exactly you might want to share related to the context, eg your opinion
  3. Formatting & Hook - helps you to pick engaging style & intro

Right now I'm at a validation stage, and I'm looking for 10 people willing to have a quick (<30min) interview with me. I'd like to hear about your current LI content creation process and see your reaction to my current design.

In exchange for your gracious attention & feedback, I'll give you 6 months of free access to the tool once it's out later this month.

If you might be interested to participate, please write a comment here or send me a DM. Have a great day everyone 🤗

3 Comments
2024/05/02
22:59 UTC

2

Best way to get content from clients to their website

Has anyone got a trick or an idea that works for them regarding content that they are trying to get from clients into a website. I have clients that I sometimes provide a tabbed Excel sheet where they can paste content from their website or write new content. I also have fields for links to their images, H1s and so on. What has worked for you? I know writers prefer to work in a word document and Excel isn't ideal so this is the issue. I would like ideas that would work for everyone from the client to the content populator. The Excel sheet can sometimes look overwhelming. Any products, templates or anything you can share. I realize this is content marketing but I'm sure a lot of folks in here have likely had to migrate content with changes or get content for websites prepared.

10 Comments
2024/05/02
15:18 UTC

1

Short film digital marketing

Hello fellow "marketeers", I am a first-year student and we have a big project for our second semester and we are supposed to create a short movie from scratch - pre-production, production, post-production, promotion, marketing, etc. I am supposed to create the digital marketing strategy but I am not sure how short movies are promoted online. For short, our movie revolves around Alzheimer's and how people cope with it. I would love to hear your suggestions on how and where we should promote it. Thank you in advance.

3 Comments
2024/05/02
13:26 UTC

0

Create 25 Instagram Posts for FREE with AI for Instagram !

2 Comments
2024/05/01
20:41 UTC

1

Looking for beta users for my AI product!

Hi folks, I have built an AI tool for content generation at scale for content/marketing people. It's an excel like UI for AI. I am looking for few beta users. Is anybody willing to try it please? (The best part is you will get free GPT-4, Gemini pro access in the product).
Please DM me or comment here if interested.

6 Comments
2024/05/01
17:47 UTC

3

Social media marketing strategy as a mental health creator

Hey all!

I’m a mental health creator on TikTok with 60K followers. Not a huge following, but it’s very niche and I have a small community.

I post a lot of education, personal stories, centered around self help/ therapy/ trauma. It’s usually topics that are taboo/ controversial.

My question is: I’m thinking about starting a Patreon or YouTube. There’s pros/cons to both, and I know I can use all 3 (TT, YouTube, Patreon) but honestly I work full-time and managing 3 platforms sounds so overwhelming.

Why Patreon? I feel like I hold back a lot because a lot of these topics are sensitive and also, I keep my full name/ identity private due to work.

I need guidance on where to spend my time and try to grow my community.

My goals are: -build community -share more of my personal stories and inspire others -offer social media strategies to help other mental health creators share their story

HOW would you do this if you were in my position?

It’s so easy to help everyone else with marketing and so hard when it’s your own LOL

Thank you all in advance!

21 Comments
2024/05/01
16:30 UTC

1

Youtube Video - Content

Hi everyone,

Do you know some tools that automated edit you video with AI for YouTube not Reels or TikTok?

I need to go fast and not editing myself

Thanks

3 Comments
2024/05/01
11:31 UTC

1

Repurposing Blog content for youtube/podcasts

I'm wondering if anyone has tried out repurposing blog content for youtube or podcasting?

Is it something that's worth the effort?

2 Comments
2024/05/01
00:24 UTC

3

Making an actual business out of this

Cross posted

I have been monetized on tiktok for a while and it’s fluctuating. I have been thinking about branching out and actually investing some time into social media as a brand/business for myself. I’m wanting to work on YouTube and Instagram.

Here’s the big million dollar question: is this worth it and is it sustainable? Trying to build a brand and make money on social is a pretty big undertaking (I’m not one of those people who got lucky and popped off and gets hundreds of thousands of views per vid and I don’t have any brand deals). Ive worked in communications and did socials before but that was Twitter/linkedin for an organization, and the content/strategy is just so different. Has it been worth it to you to build out on multiple socials with the goal of earning a sustainable stream of income? Were you able to do it with minimal up front costs?

3 Comments
2024/04/30
17:43 UTC

5

I have to interview a content writer for my firm.

I need help interviewing a content writer. Please let me know what are the type of questions I should be asking so that I get the best from this interview.

5 Comments
2024/04/30
04:14 UTC

3

I'm new to content marketing

Hi folks, I'm very new to content marketing and my aim is to build a personal brand on LinkedIn and eventually move to freelancing. Is there any particular YouTuber/content creator that you follow?? Someone who inspired you for 0-1 journey??

16 Comments
2024/04/30
03:23 UTC

4

Content Marketing Analytics Tools: Got a favourite?

Hey, all! I'm a career B2B content marketer, and I'm now in a role where I have a lot more responsibility on the "data-driven" side of content marketing. I know enough about SEO to optimize what I create, but I also have to optimize existing, older content. We have a few products and a LOT of competitive keywords we should own but don't.

I need a good content analytics tool. We currently use Semrush and Parse.ly. Semrush is great, but not exactly user-friendly. Parse.ly is useless for what I need to do.

With respect to Semrush, I feel like I can never find what I need more than once. And I can't figure out how to track how a particular page is ranking for a particular keyword (or set of keywords) without a 15-step process.

Is anyone using anything that does this easily? I just did a demo of BrightEdge (with the SEO subreddits seem to absolutely loathe) and it looks like it does what I need - but it can't be the only tool.

Recommendations and/or experience with BrightEdge appreciated!

7 Comments
2024/04/30
00:39 UTC

2

Content Marketing Analytics Tools: Got a favourite?

Hey, all! I'm a career B2B content marketer, and I'm now in a role where I have a lot more responsibility on the "data-driven" side of content marketing. I know enough about SEO to optimize what I create, but I also have to optimize existing, older content. We have a few products and a LOT of competitive keywords we should own but don't.

I need a good content analytics tool. We currently use Semrush and Parse.ly. Semrush is great, but not exactly user-friendly. Parse.ly is useless for what I need to do.

With respect to Semrush, I feel like I can never find what I need more than once. And I can't figure out how to track how a particular page is ranking for a particular keyword (or set of keywords) without a 15-step process.

Is anyone using anything that does this easily? I just did a demo of BrightEdge (with the SEO subreddits seem to absolutely loathe) and it looks like it does what I need - but it can't be the only tool.

Recommendations and/or experience with BrightEdge appreciated!

5 Comments
2024/04/29
23:18 UTC

2

Why my social media content never worked? ( already 1 year )

I just finished reading this article about tips for small business social media.

The problem is all of the tips is quite general.

Then it made me think is there any tips for small business owner? or it work the same as others. Make content that appeal to customer and post everyday. Is that all ? And if I did that it does not work ( it worked by very minimal, i could have cold dm or message and get better result )?

9 Comments
2024/04/29
23:17 UTC

1

What is Your Favorite Equipment to Produce Content With?

I just made the switch from the broadcast TV industry to content marketing.

Marketing is new for my company and my job is to create organic social media content with a big emphasis on video content. I am also starting to create video content for internal use.

I have been working on all this using an iPhone and Adobe Rush, which has worked fine for the type of projects I've been working on, but I was asked what other type of equipment I may want and I want to have a lost of options ready.

I have already requested an Adobe premiere pro license and a DJI Pocket 2 Creator Combo since I am familiar with these and they produce great results. Ideally, I want 2 so I can shoot at different angles. I'm also asking for a drone (do you have a favorite?)

What are some other cameras/mics/tripods/other equipment i should ask for to make content creation and video production more seamless?

It may not be in the budget to get it all at once, but I'd like have an ongoing wishlist to budget for.

3 Comments
2024/04/29
20:58 UTC

1

How to contact other creators when they are getting hundreds of messages a day?

I feel as though I have developed a good solution to the problem that many content creators have on social media, the problem being huge numbers of direct messages but obviously not being able to answer them all (the system automatically replies to DM's and eventually directs customers to wherever you want them to go).

The problem is, the creators that would find this most useful are the one's getting lots of messages so mine are bound to get lost in the pile. Basically, anyone know any good methods to get into contact with creators and cut through the horde of other messengers.

Thanks!

3 Comments
2024/04/29
12:46 UTC

0

User-Generated Content (UGC) is a PowerfulTrust Builder - Agree?

I've been seeing some truly awesome trends lately in the power of user-generated content (UGC), particularly where building trust with my clients’ audiences is concerned. We all know testimonials are great, but UGC just slaps of more authenticity – are you with me?

For example, one of our best brands (a sustainable clothing line) recently ran a campaign where they encouraged customers to post pictures of themselves wearing their clothes with the hashtag #LoveForThePlanet. We then curated these photos on their website and social media. It not only put their product on display but also built a sense of community and authenticity around their brand.

Enough from me though: What are your thoughts on UGC?

  • Have you seen any interesting campaigns lately?
  • Any tips for encouraging customers to create UGC?
  • How do you integrate UGC into your content strategy?

All I know is that a winning content strategy has to comprise more than just understanding an audience’s needs; we have to also use the most applicable creative formats to hook them, too.

1 Comment
2024/04/29
09:11 UTC

2

Repurposing Instagram reels for my newsletter / personal website

I have been creating IG reels as a food vlogger for 2 years now and have grown a following of 15k+. I have realised that IG is great for getting views and attention, but most of the audience is TOP OF THE FUNNEL / Fleeting audience, its difficult to have retention and monetize my audience with just reels.

I have been thinking of starting my personal website/ newsletter where I would create posts weekly, to summarise my IG content for that week, or just create blogs on my personal website like "Must try Mexican Food places in town" etc. I am thinking to repurpose my reels into long form content, add some personal touch to those blogs/newletters and add some extra bit of knowledge and be able to monetize it and create a loyal community to convert this into a personal brand later on.

What do you guys think about this strategy? The issue is I have very less time to do all this, I wish there were some tools that helped with this. Any suggestions or anyone who is facing a similar struggle?

2 Comments
2024/04/29
04:11 UTC

2

platform / tool adivce

Hi, can anyone recommend which tool to use to add things like auto captions and those circular count down timers for different sections of your video?

2 Comments
2024/04/28
19:33 UTC

2

LinkedIn freelancer, Help!!

Hi folks, Any content marketer who takes on freelancing projects for LinkedIn, which industry tends to give more projects on content marketing? I have heard it's SaaS companies but want your opinion

2 Comments
2024/04/28
18:33 UTC

0

Just a question!!

does anyone know where I can sell my content? (P4cks) please… I need to pay for my university soon and I need to sell a p4ck x 3 vid to some people to collect the money soon…

1 Comment
2024/04/28
14:05 UTC

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