Since I registered on Reddit, I've often been pitched tools via DM by various people.

Unfortunately, I don't need them; even AI can only help provide some inspiration and won't truly replace my work in creating content for ads.

But why are all tool-type software applications implementing features to connect Facebook ad accounts and obtain spending and performance reports?

I think it's important to explore the motivations behind these tools. Are these features worth paying for? Are users really gaining insights and benefits from their reports?

Why not trust past experience rather than the prompts given by a program?

I have worked client side most of my career and would always reach out to agencies direct when I needed to. But I do know that some of the bigger companies issue RFPs or they used to. Can anyone share which are the most active. What are the best sites to list projects for agencies other than Upwork?

I work for a Fortune 500 organization that pays thousands of dollars for creative work to agencies including copywriting, web design, research etc.

I manage the projects internally and have thought about starting up an agency to hopefully capture some of those opportunities, obviously not from my employer since that would be conflict of interest. But maybe other organizations at the same size who are willing to pay for large contracts and certainly in a different industry to avoid any conflict of interest with employer.

I’m just one person - has anyone else as a one person marketing agency been able to land big contracts in the 50-100k range? And if so what of value did you offer?

I have close to 10 years in social, marketing, public relations and content creation.

Hi, I'm pretty new to app store, and have two questions.

1/ When you get organic downloads from App Store Search, is there a way to find out which query generated traction? Some ASO tools insist they have algorithms to figure it out but not sure if they really have behind the scene data for apps with pretty low installation figures.

2/ My app recently started getting downloads from app store browse. Is there a way to find which category generated this traction?

Thanks all!

Hey everyone! I'm 19F, and although I'm technically a virtual assistant, I've been working as my client's right hand in marketing. He's an entrepreneur, so I've ended up taking on a lot.

Here's a glimpse of what I'm doing: I handle email marketing (designing and automating campaigns), manage HubSpot CRM, create social media content, and even do some basic SEO. I also manage his LinkedIn, creating and scheduling posts, researching trending topics, optimizing his profile, and designing visuals. Every day, I engage with his audience and connect with other creators to grow his network, and I've even coordinated live events with other creators.

Recently, I helped him create organic social media strategies that have brought in 11k new users on his platform in just 3 months, all without paid ads! I'm feeling really confident that I can achieve great results with organic marketing, and it's made me realize I want to move fully into this field.

That's where I could use some advice. I'd love to transition to a marketing assistant role under an experienced marketer to keep learning and growing, but even though I've reached out to some good marketers on LinkedIn with personalized messages, I haven't had any luck with responses.

So, I'm feeling a bit stuck. Should I try posting about this in the freelancing communities I'm part of on WhatsApp? Or is there a better way to connect with someone who might be open to bringing on a junior marketing assistant?

I'm super passionate about this field, and any advice would mean a lot. Thanks so much!

I have been working as a marketing lead for a small company for the past 1.5 years. I mostly do content and digital marketing tasks, social media, emails, some SEO, amongst other things. I am the only full-time marketing employee.

I do not have a degree. I wanted to get some work experience and see if I find a possible career path that way. Then if needed I would get a degree later on.

Well I did, I enjoy marketing since I am a creative person and I also really enjoy the strategy/analytical side of it as well, more than I thought I would. I definitely see a future for myself in this field, and would love to get more into the analytics side.

I have noticed that about 40%-50% of marketing analytics jobs in my area require a degree, but more than that they require experience.

So here is my question, would it be worth it now to get a degree in a related field (business, marketing, communications, or even statistics, data analytics) or would I be better off teaching myself the skills and platforms needed (SQL, PowerBI, Tableau, etc.) and trying to get an analytics position like that?

Would a degree matter also if later on I wanted to pursue a management or director role? Or would experience still matter more?

I have the means and time to get a degree and/or teach myself these skills and apply them in my current job. Really just wondering if a degree will make a difference.

Any insight is greatly appreciated!

Hi all,

I'm looking for some inspiration.

What would be your favorites podcasts about B2B ? Not only B2B marketing, but more generally B2B business ? Something that ceo and various c level could listen at (product, sales, hr, marketing etc).

Thanks.

Currently I do experiential work but have been considering switching into another type of marketing, likely digital. Has anyone switched and found the transition not too jarring?

Hey marketers, I am curious to know how to what your plans are for this black friday. At my company we are giving a fair discount on our product but we'll only be promoting it through our blogs and email. I don't think it is enough though. Is there anything else you would be doing to get more people to use your deal?

Not sure if this is the right place to ask this, but is there, or does anyone know a place where I can find a list of some type of registry where I can see a list of companies that have planned to IPO?

Thanks so much.

Alright, let's get real. How do you guys figure out what your customers actually want? Personally, I'm over it. They're slow, expensive, and often don't give you the real deal. People lie on surveys, and focus groups can be awkward.I'm all about continuous feedback. I think there’s a huge need for a better way to collect user feedback. Something that’s fast, easy, and honest. I’m all about building strong relationships with users.and lately I’ve been working on a tool to make it easier to collect Let’s share our experiences and learn from each other

So, I have worked at this company for the past 7 years as a digital Marketing Specialist and suddenly they're shutting down 🥲 from hard economic times. So, I have decided to jump right into action and seek all possible avenues for Digital Marketing positions . Any leads will be greatly appreciated 🙏🏾

TIA🙏🏾

I work for an insurance company, they talk in a totally sifferent language (its not english) and Im a marketing manager, I need to create content.

I will get videos from them and point to what content I need, but I should create my own too, so should I do in english or do an AI cover with their language?

Recently joined a tech startup as a content role.

Pay is great so are the people - my work mainly revolves around capturing demand around inbound marketing i.e google search.

I mostly write blogs and case studies that gets ranked on google above our competitors' which helps increase our demand gen efforts for all MOFU, TOFU, and BOFU keywords.

But today ChatGPT just launched its search feature and I was in the waitlist. Tried it out and it is so good that it scares me to death.

It has all the features to replace Google from search within this year or early next year.

If that happens, if search too becomes like a short-form platform like how tiktok and reels did to YT, I don't know what to do.

It's not that I'll lose my job, like reels came in but YT is still there - likewise search would still be there but I'm afraid the demand for content roles like that of mine have come to a standstill.

I was unemployed for 6 months before this and holy cow the job market was dry af. I am already seeing this reduced momentum in hiring across all sectors past 2 years and I'm afraid it is only going to be more dry than ever (including mine).

Hi all! A company I work with just won a Silver Davey Award. Usually, I am in charge of applying to awards, but for this, the Founder applied to it on her own.

I wouldn't have usually recommended this, as they seem general & pricey. I prefer to apply to awards within our specific creative field. But before I go promoting this award like it is a big deal, I wanted to know what people think.....

Are Davey awards legit? Does everyone who applies win some level of award? Is it basically a pay for play? Should I promote it, or will it make us look cheesy/low integrity?

Edit: On their website, it says: "Judges evaluate entries to recognize distinction in creative work – entries do not compete against each other-rather entries are judged against a high standard of merit." I am still wondering if this means that everyone wins something though?

It also seems like they charge you to get an award....and there are a lot of people with silver awards. Sketchy but I am not sure how sketchy. Pls help.

Hey, I'm looking into purchasing a music studio with some partners. Just a simple rehearsal space - no production or recording. There's no competition in the area for just a rehearsal studio and we're in a highly populated msa. We're thinking of putting some work into the space and rebranding it. My question to you all is what marketing channels you recommend and how much of a budget to put into it. Right now we're thinking targeted social media and google campaigns on top of managed social media accounts and a website. It's not our main business, just a side hustle. A place for us to jam, make some money, and a space for local musicians. We want for it to cash flow positive, but we're not trying to go all out. Just to throw out round numbers to help with the scale of this budget - purchase price is $16k and fixed costs of $850/month. Project revenue to be around $2k per month (being conservative). So not a huge venture, but don't want to end up having to sell (like the current owners) because we didn't market the place right.

Hi all,

I recently got let go from my job as a SEO Account Manager and I am devastated. I was working for a really successful agency but they deemed me “not a fit” after 6 months and it appears that even my performance and client success was not enough to retain me.

At this point I’m considering pivoting to a role that is not client facing or has minimal client interaction. I’m in this place where I’m wondering if maybe I’m just not targeting the right role for me. I’m burnt out on doing Google slide decks and being in back to back Zoom meetings internally and client facing.

I have been in Digital Marketing for almost 10 years. I am considering a more Content strategy oriented role, or a Brand management related role. I am also very interested in PR, but those roles appear to usually cite prior experience needed and I don’t have experience in a PR specific role, but I do have some experience with it.

I have a digital portfolio too. Any advice would be welcome, I’m a remote worker and would prefer to keep it that way if possible.

Thoughts on mimicking ad creatives?

For reference, I recently was hired at a smaller sized ecommerce company in an entry level marketing role. I do a big mix of everything here, from product photography to marketing analytics, but I'm also very green, and still learning a lot. My company really struggles with branding--my boss has yet to bring on a proper designer. As a result, when putting together ad creatives for Facebook and Instagram, I end up taking a lot of inspo from some of our much larger competitors. To reiterate, I am not a designer, yet find myself assigned many design-related tasks.

For some more context, my company does under $5mil in yearly sales, where our competitors do close to $200m. In these ad creatives, I do NOT steal copy, I do NOT steal graphics. I am only referencing some of their design structures and concepts.

Is this wrong? Would love to hear thoughts!

Hil! Looking to hear about simple but effective marketing automations that saved you time and got good results. Whether it's email sequences, chatbots, or social media scheduling—what’s worked best for you?

Wondering if anyone has a solid workaround for ios and Android when doing ads on meta or reddit. I'm sure you all know that when you have a link to click on your ad it opens it up in their own little in app browser rather than the normal one you use which poses a problem when people try to sign in with google because google has blocked authentication from these because of the trackers they put in there. which causes someone to back out and starts them off on the wrong foot. I was looking at potential deep links to use that would force them to an external browser but I also saw that you could get in trouble that way as well sometimes. We don't have a standard ecommerce place where you can shop and check out just by filling out your info. We need them to sign in as it is a much bigger purchase and can store their info for later if they want to come back. just curious if anyone has found a working solution to this. Thanks

I am pursuing my MBA with a specialization in marketing management. And to expand my knowledge, I thought of reading some books. Philip Kotler Marketing Management 16E is the book I went with, but it's too much "bookish" for me. I am neither enjoying the pace, or the way the content is presented, it's very much not engaging for me.

So, it would be great if I can get some suggestions for books to read and blogs/sites to follow to get better knowledge in marketing including the theories, concepts, real-life examples, and such

I’ve been working on building up a marketing team, and finding solid talent has been way harder than I expected. With the specific skills I’m looking for, it seems like candidates either have great experience but lack the right fit for the team dynamic, or they’re a good culture fit but need a lot of training. It’s a balancing act, and I’m curious if anyone else has been in the same boat.

Anyone have tips on where to find reliable, vetted candidates for specific roles? I’d love to hear what’s worked for others here!

Hello Reddit! 👋

TL;DR: We're considering “Nimii” for a brand focused on connecting unique talent with opportunities. Does it feel welcoming and supportive of individuality, and what are your first impressions?

I’m working on a new business concept, and I'd love to get your feedback on a potential name: "Nimii." Our company’s core purpose is connect talent and businesses by recognizing and honoring the unique qualities of each - essentially, we’re about finding and celebrating what makes each person and their journey “inimitable.”

Why I’m Leaning Toward Nimii:
The name “Nimii” draws on two ideas:

1. From the Sanskrit word “nimitta”, meaning “catalyst” or “cause” "the agent or force that brings about an effect" —we see ourselves as a catalyst, helping individuals and organizations grow through unique talent.
2. Inspired originally by “inimitable,” meaning “that which cannot be replicated,” we want to recognize that every candidate is distinct, with their own irreplaceable qualities and strengths.

In short, “Nimii” represents our mission to bring out the best in people and connect them with opportunities that suit their unique strengths.

The Vibe We’re Going For:
We want “Nimii” to feel:

• Approachable and human-centered, but also professional and trustworthy
• Memorable, with a slightly modern, tech-friendly feel
• Humble and focused on serving as a bridge between individuals and their potential

What We’d Love Your Feedback On:

1. Does “Nimii” reflect the above?
2. How would you perceive a company with this name?
3. Does it capture a balance between being modern and grounded?

Your honest feedback would mean a lot to us as we shape our brand. Thank you for taking the time to share your thoughts! 🙏

I have created many posters and few reels for running ads(meta,google etc) for my friends agency for which i got a good remuneration. This job is perfect because i can balance this and my college.

Now can i approach other agency as ad content creator? If so how can i approach? Or should i upskill and learn some more skills to have more value?

It seems we have increasing problems with all digital channels. Email is increasingly difficult to get into people’s inbox. SEO Google seems intent on killing small companies with algorithm updates. PPC is more and more expensive.

What decent channels do you find with good returns?

Will you take a $60k Marketing Manager job with a small company or $65k Marketing Specialist position with a big firm? Really want to climb the ladder but the difference in compensation makes this quite hard to decide.

Not looking to get political, just interested in hearing opinions on the marketing tactics of the two candidates right now.

I live in a swing state and even though I likely won’t vote for Harris I am thoroughly in awe of her marketing tactics. She is doing a phenomenal job.

Firstly, her YouTube ads are full of tact, she has young people tackle common objections about voting for Kamala, talk about how she is “low key pulling a genius move” and even has some about “would a Trump presidency really mean a better economy?”

Some of my favorites include the line “Trump is enacting a national sales tax, I plan to cut taxes for 100 million Americans.” While the actual tax ideas (from my understanding) don’t actually reflect a national sales tax, but instead tariffs on foreign goods that would raise prices of goods so high it seems like a national sales tax, the constant ads repeating this phrase really do well to hammer in the idea that TRUMP=TAX, HARRIS=TAX CUTS.

Lastly, she’s been really hammering in ads with people saying things like “I’m a two time Trump voter, but this time, I’m voting for Kamala”

There’s a highway I’m on frequently with billboards that say things like “I voted for Trump in 2020, I’m a gun owner, I’m voting for Kamala” and even “I voted for Trump, I love the constitution, I’m voting for Kamala.”

Again, I don’t want to argue politics I just wanted to know if anyone felt the same way I did about her ads. I personally don’t see any Trump ads, but I do see a lot of Trump yard signs and get texts about turning in my ballot. It just seems like there’s not a real marketing effort on his part whereas the Harris campaign seems to have it really locked in.

I looked at the rules and I don’t think this violates anything, but I’m happy to take it down if there’s an issue. Would love to hear from anyone.