/r/startups

Photograph via //r/startups

Welcome to /r/startups, the place to discuss startup problems and solutions. Startups are companies that are designed to grow and scale rapidly. Be sure to read and follow all of our rules--we have specific places for common content and requests.


Wiki

FAQs, lessons, and resources


About

Welcome to r/startups, a community for all backgrounds, levels of expertise, and business experience.

What is a startup?

Startups are designed to scale/grow rapidly. Startups utilize tech to do this. Startups can be non-tech companies that utilize tech. Startups are information era companies and they are creating the new best practices in business.

/r/startups

We share interesting discussions and stories about our startup journeys, both the failures, the successes, and the embarrassments. Our best traits are authenticity and integrity.


Rules

1.Relevant Content Only

We are a community of discussion based around startups, not traditional businesses.

All content must be relevant to startups.

You are welcome to ask how to apply startup methodologies to your traditional business if you frame your question in a non-promotional way. We want you to be able to ask any question that helps your startup.

2.No direct sales, advertisements, or promotion

No direct sales, advertisements, or promotional posts of any kind. We have designated places that are an exception to this rule and they will always be stickied at the top of /r/startups.

  • You MAY share your startup in the Share Your Startup thread

Self-promotion is anything you have an interest, stake or relationship with including being friends with someone at the company.

At the end of the day, /r/startups moderators have the final say if your comments are promotional or not.

3.Submissions Serve a Specific Purpose

Submissions are for discussing methodologies, experiences, tactics, strategies, techniques, markets, and other such things WITHOUT tying them directly to your own project using its name or URL.

Titles must be clear and descriptive.

Submissions must have at least 250 characters of content. The more details you provide us the better support our community can provide you with. Life life, the more you put into something the more you get out of it.

4.Feedback Has a Place

All Feedback Requests (including surveys/polls) belong in our Feedback Thread or other appropriate weekly thread

You are invited to repost each week.

Be sure to contribute to the others in the thread and ask them to return the favor to increase engagement.

You may not publicly offer feedback or direct support outside of the Stickied Threads.

5.Rules for Links in Comments/Discussions

Sometimes you think the best solution is simply to link to a resource that might answer someone's question. We want you to be able to link in discussion to relevant content. We also don't want the discussion to turn into a self promotional mess and link farm.

If you are going to link to something in the comments please make sure to:

  • Write at least a sentence explaining why the link is relevant to the discussion.

  • Link only content you have no affiliation with. Affiliate links = banned.

6.Do Not Solicit PM Requests

The purpose of making a submission or comment is to engage in a public discussion with the community.

It is not to request a message from someone.

You are more than welcome to engage privately with one another, but it is up to you to take the initiative directly.

7.Sharing Your Blog is To Start a Discussion

Sharing your blog is not a means to self promote.

A link to the original blog post is allowed with prior Mod approval.

If you are submitting your own blog content, the full body of the content must be included in the post, properly formatted for reddit.

Include an outline & timestamps with a video.

If your blog is over 2000 words you may ask for an exemption.

All other rules still apply.

No blogs about your "startup" journey allowed.

8.Always Be Kind and Supportive

The goal of this community is to encourage people to learn and be inspired to pursue ventures related to startups.

Do not troll, harass people, or be an asshole. This does not mean to lie. It means to give support and explain why you don't like something.

Try to remember people likely do not have much experience yet or might be simply ignorant to what you know.

Be willing to hold a discussion and try to explain your opinion or point of view to the benefit of the entire community.

9.No Unscheduled AMAs

We do not allow unscheduled AMAs.

We need to verify and approve all AMAs.

If you wish to do an AMA you must use the "Message the Moderators" feature in the side bar and you must give us at least TWO (2) Weeks Lead Time to organize it with you.


Similar communities

Notable AMA's


Previous Share your Startup threads


New to the scene? Find your closest Startup Weekend!

/r/startups

1,754,060 Subscribers

0

[SEEKING] Need an Executive Assistant to do the Heavy Lifting?

If you want someone who has experience in Administrative Support, Customer Service, Executive Assistance, Project Management, and a whole wide array of skills, I'm your guy! Moreover, you can definitely count on me to get any task done for you.

I thrive in fast-paced environments and am eager to help your company reach its goals by taking on projects and delivering top-notch results. I’m confident that I can contribute to your success and would love the opportunity to show you what I can do.

I am open to discussion about my rates, but a great ballpark figure for me would be $12/hr. Negotiable!

Try me out and see productivity and transparency like you've never seen before!

You could send me a DM on reddit if you're interested!

0 Comments
2024/12/02
05:07 UTC

2

[Hiring/Seeking/Offering] Jobs / Co-Founders Weekly Thread

[Hiring/Seeking/Offering] Jobs / Co-Founders Weekly Thread

This is an experiment. We see there is a demand from the community to:

  • Find Co-Founders
  • Hiring / Seeking Jobs
  • Offering Your Skillset / Looking for Talent

Please use the following template:

  • **[SEEKING / HIRING / OFFERING]** (Choose one)
  • **[COFOUNDER / JOB / OFFER]** (Choose one)
  • Company Name: (Optional)
  • Pitch:
  • Preferred Contact Method(s):
  • Link: (Optional)

All Other Subreddit Rules Still Apply

We understand there will be mild self promotion involved with finding cofounders, recruiting and offering services. If you want to communicate via DM/Chat, put that as the Preferred Contact Method. We don't need to clutter the thread with lots of 'DM me' or 'Please DM' comments. Please make sure to follow all of the other rules, especially don't be rude.

Reminder: This is an experiment

We may or may not keep posting these. We are looking to improve them. If you have any feedback or suggestions, please share them with the mods via ModMail.

1 Comment
2024/12/02
05:01 UTC

1

Should I close LLC and create a new one for a new product?

I have a sole-member LLC which I created for a product that I worked for, but never launched. This product is on pause now.

I am working on a separate product now, which is not connected to the initial one (old - communication analysis vs now and new - beauty app).

Should I close my LLC and create a new one for a new product?

2 Comments
2024/12/02
02:35 UTC

11

Software engineers what side gigs are you guys doing?

Okay here's the rundown. My co-founder and I created our startup almost two years ago. Through some pivots we found something that can sell but it's a B2G product that has long lead times. Anyway we've secured a $100k contract with a state DOT. The problem is we won't get paid until late spring. My personal runway will be exhausted by March (I have a wife, kids, and mortgage so I have a hard stop). We're considering using the contract as a basis to raise funds but we also know that the process may take many months to close even if we start today.

My preferred tech stack is postgres -> FastAPI -> Android (Kotlin) but I also have pretty deep C/C++ experience in the field of machine perception. The problem is I've never been an independent contractor and I don't really know where to start to line up something to bridge the gap.

Any suggestions?

38 Comments
2024/12/02
02:13 UTC

4

Help Me Choose a Name for My Outdoor Gear Brand!

Hi everyone,

I’m starting a company in Canada that specializes in outdoor gear like rooftop tents, Cargo Boxes, and bike racks, and I’m trying to decide on the perfect name. I’ve narrowed it down to two options:

DOKODEMO Outdoors – "DOKODEMO" is a Japanese word meaning “anywhere,” reflecting that our products are reliable and can be used anywhere.

Zoravity – A blend of “zero” and “gravity,” symbolizing that our products are lightweight and easy to use.

Which name do you think is better suited for a brand like this? Or, if you have other creative suggestions, I’m all ears!

Thanks in advance for all the feedback, I really appreciate it!

15 Comments
2024/12/02
01:26 UTC

3

Advice for a yoga, sculpt and meditation experience in NYC

I’m a certified yoga instructor and moved to NYC a few months ago. I want to start my own wellness experience / yoga classes, but all the venues I’ve looked at are so expensive and charge hourly. Also I’d have to secure a lot of people to break even.

I’m not the best at social media but I’m willing to put in the work to build one.

How do I go about networking or finding studios or brands that are willing to partner with me while I’m building a new social media presence??

1 Comment
2024/12/02
00:14 UTC

1

Need some advice about working at a startup

I'm a first year university student working at a student-led nightclub recommendation startup as one of their founding ML engineer (mainly recommendation and backend). The idea is that it would follow instagram-reel format and show videos from events or nightclubs based on user's preferences. Apparently, our main source of revenue will be from skimming off the top from ticket purchases at events or selected nightclubs to cover majority of our operating costs. The crux here, imo, is that it can not scale efficiently nor generate sufficient profit to be viable. We would be hemorrhaging money from the start at about 400 - 500 USD per month for a handful of users (~200 - 500 maybe?).

We're beginning to distribute equity and I'm getting about 5% vested over the next 4 years. I've been told that's quite a bit for founding engineers but I don't have particular faith in the business idea, especially if I need to work 4 years for the start up.

So, right now, I have two options:

  • work with the start up for 4 years throughout my undergrad
  • jump ship at some point (probably soon because I don't think investment will come soon since similar competitors are better than our product by a long-shot)

I'm asking for your advice on how I should proceed since this is my first start-up experience. Ask me anything that might help provide more informed opinions.

Edit: No, I'm not being paid a monthly salary nor any initial compensation. Also, the app literally is tiktok but for nightclubs and events. There's not much else functionality-wise

(Do let me know if I should move this to other subreddits)

5 Comments
2024/12/01
22:27 UTC

1

Got a long-term idea for a startup but currently 0 customers. Thinking of first creating a high-quality potential customer lead list by collecting email addresses / contacts via sign-up page to obtain a free PDF with some knowledge I consider valuable. How to do this optimally?

Obvious steps are: 1) create a PDF with the knowledge I want to distribute for free and consider actually useful to prospective future customers, 2) set up a website with a "register your email" box such that the PDF will be emailed to them.

That's the easy part.

Questions:

  1. I know where my customers can be found (e.g. in some subforums of reddit). But how do I approach them? I don't want to spam a subreddit for that. And DMing them one by one is not efficient and also cumbersome. Also, it's too early to do SEO trying to drive traffic on the website. So, how do I make as many users as possible get to sign up for the free PDF?

  2. Instead of making the PDF for free, I could also do a simple A/B test and charge e.g. 0$ for the first group, but 5$, 15$ or perhaps 35$ - not for the money but to see to what degree they would be willing to pay for the PDF. But I think it's a bit too early for that too, I'd prefer first building up the lead list and perhaps then invest into an A/B test for a product that is much closer to the final product than the PDF would be today.

  3. I could also promise them some sort of bonus (e.g. a second PDF) if they share also the emails of other interested people (like: "send this PDF to your friends"). That could potentially increase the number of emails, but it's a somewhat aggressive strategy and I don't know whether others would appreciate if their email is shared with such a third-party service.

  4. I could also try to add a small survey between providing the email and obtaining the PDF. But more for trying to figure out what people want in a product rather than finding out their willingness to pay for a later product.

  5. Another thing could be to offer a free 30 mins webinar with the same content if people sign-up.

What do you think of those strategies? Any feedback is welcome.

1 Comment
2024/12/01
21:02 UTC

4

Is a patent or IP necessary?

Hi everyone, I’m building a startup in the healthcare field. I wrote the code during a research year in medical school. I wasn’t enrolled and the school has already said they won’t claim any ownership of the Intellectual Property.

But a lot of my mentors, who are physicians so aren’t familiar with software startups, advised me to pursue a patent. I’ve heard that software is impossible to patent and usually a copyright is good enough.

My school, while currently not claiming ownership of the software, says that they are happy to pay the ~$30,000 required to file the patent/IP paperwork as long as I give them full rights to it.

I don’t want to do that, especially since I have other investors who are happy to cover those costs while only wanting some equity in the company.

My question is do I really need to file for an IP? If not, what would prevent another company from coming in and doing the same thing I’m trying to do? Other than not having the credibility among the customer base or other external factors like that.

Thanks for your help!

Also if you have any resources that you find helpful on this topic, I’d love to read up on them!

10 Comments
2024/12/01
20:56 UTC

1

How do you file taxes if you have a C-corp, no revenue, solo-founder

Hey all, I founded a C-corp in the US this year, but I haven't made any revenue, and it's just myself at the moment. All my business expenses have been paid with using my corporate bank account/credit card.

What all do I need to file as taxes, and is there an easy way to do it without having to hire someone to help?

3 Comments
2024/12/01
20:43 UTC

2

Asking about an idea.

I have seen multiple coupon website over the years, but the whole thing is kinda broken. Free coupons don't work. But these days, apps give us coupons on transactions or purchases, and it often turns out we don't need them most of the time.

I tried out some of these coupons, and they don't need any user account association.

Instead of wasting these coupons, would it be viable to create a platform, where people can upload their coupons and exchange them for a different one from another user! Kindof like a bidding platform.

Incase they do not like any coupons to exchange for, maybe they can set a nominal price on the coupons, so someone else can pay to buy.

Thanks.

0 Comments
2024/12/01
20:36 UTC

1

Start Up Exec shares?

If you were offered to be a CEO/ lead a pre- seed start up in a field you are an expert in/ what would you pay attention to in terms of equity/ shares etc?

what would you be vary/ careful around when it comes to compensation and contractual agreements & shares etc?

6 Comments
2024/12/01
20:25 UTC

4

Am I eligible for tax benefits?

So if I am an LLC headquartered in the US operating internationally, I am aware I will be treated as a corporation in many countries (UK, Canada…).

My question is, when we pay the corporate tax in the foreign country, is the repatriated amount eligible for tax benefits as an LLC? Or does that only apply to businesses that have corporate structures instead of LLCs?

I am asking this because I know if you pay (let’s say 15% corporate tax abroad) you pay 7% corporate tax on repatriated money. Would this also apply for LLCs or just corporations?

1 Comment
2024/12/01
19:31 UTC

2

Looking for ethical hacker who can join us.

Hi @everyone ! Well I am developing a bug bounty space. When I asked what bounty hunters really want I had a massive feedbacks and that gave me confidence that a better bounty platform is needed.

Now why I am choosing cybersecurity? Well I am afraid of internet. That's it. I am so scared of it that I want to give security to everyone. With increase in digitalization the risk of cyber attacks increases too. I will for sure make the product too someday but for now I am making a platform.

I am looking for ethical hacker who can join us.

Do contact if you are interested to work with us on this.

Thanks

3 Comments
2024/12/01
19:05 UTC

17

How much a month do you spend on subscriptions for your startup?

What are your regular running costs in keeping the lights on at your startup? What percentage of revenue does that represent (roughly)?

Do you even know how much you spend on subscriptions each month? I keep finding instances at my company of tools that we've been paying for a couple of years but the person who wanted the saas tool has since left and no one even knows what the subscription is even for anymore. Feels like there is a huge amount of waste out there in unknown/unused subscriptions, but maybe others have a tighter control of things.

24 Comments
2024/12/01
18:58 UTC

2

What’s your top priority for onboarding right after launching a customer-facing service?

Onboarding is the backbone of any customer-facing service.
No matter how amazing your product is, if users don’t understand it or it takes too long to get started, it’ll quickly become a service no one uses.

Plus, being too hesitant to show a paywall can hold back revenue, and a trial period that’s too short might stop users from even giving it a chance.

Here’s what I’ve learned in the first three months of launching my product:

  • Early on, improving onboarding beats developing new features.
  • Letting users start without an account boosted tutorial completion rates by 10%.
  • Don’t fear the paywall—it’s there for a reason.
  • Nobody reads long explanations—let them dive into the experience instead.
  • Open-ended freedom doesn’t work—guide users with a clear first step.
  • Design and fonts? They matter way more than you think.

What’s your approach to onboarding? Or in your experience, what sets good onboarding apart from bad?

I’d love to hear your perspective!

2 Comments
2024/12/01
18:30 UTC

1

Carta Pricing

I recently looked into Carta's discounts for early-stage tech startups and thought I'd share what I found, in case it's useful to others. If your startup has up to $1M in funding and 25 stakeholders, you can use Carta for free through their Carta Launch program. All you need to do is sign up.

If you don’t meet those criteria, you’ll need a paid plan. This can be thousands of dollars but includes services like 409A valuations. That being said, you can get a discount for the first year if you haven’t already paid for Carta. For example, Stripe Atlas, which helps you incorporate your startup, offers a 20% discount. Techstars, a global startup accelerator, provides a 30% discount.

There are also ways to get 100% off the first year. For instance, some law firms including Mintz, a litigation powerhouse that works with life sciences, private equity, etc., can help you access Carta for free. Y Combinator, a startup accelerator helping founders make something people want, provides access to a full discount. Additionally, Carta is an alum of Founder Friendly Labs, an equity-free startup accelerator for experienced professionals, and also offers a 100% discount if you're accepted into their program.

Note that none of these options are completely free—Stripe Atlas charges a $500 fee, Techstars takes 6%+ equity, Mintz involves legal fees, Y Combinator takes 7%+ equity, and Founder Friendly Labs charges a $1,990 fee. But depending on your situation, they could still be worth considering.

Hope this info is helpful!

10 Comments
2024/12/01
17:21 UTC

1

I am thinking of building a HMI service based company

I might be thinking like an engineer here, driven by my ability to do this instead of thinking whether I should do it or not.

So we have interactable displays everywhere, like inside cars, in offices, hotels, where we can interact with it like ordering something, playing music, or be any other IOT device made for a purpose. I was thinking of starting a Human machine interface (HMI) service that would build these displays with custom interactable UIs. The problem is, beyond the tech side, I have no clue how to find clients or whether this idea is even worth pursuing. Does anyone know how this industry works or have advice on the business side? Would love some insights! Thanks!

1 Comment
2024/12/01
15:58 UTC

0

MVP Creation: How Did You Develop Yours?

We’re a startup team currently developing an exciting new AI that can generate frontend web pages through conversation. Before we dive into the full development, we’re focusing on creating a Minimum Viable Product (MVP) to test our concept and gather early user feedback.

We’d love to hear about your experiences with MVPs:

• What was your process for creating your MVP?

• How did you decide on the core features to include?

• What tools or frameworks did you find most helpful during your MVP development?

• Any advice for avoiding common pitfalls in MVP creation?

Also, we’re curious to know what you think about our new AI concept. We believe it could revolutionize frontend development by making it more accessible and efficient. What are your thoughts on using AI for frontend page creation?

18 Comments
2024/12/01
15:28 UTC

7

Asking for help as a startup owner - how do you deal with the first lawsuite (which doesn't even make sense)?

I hate to face this but shit happens...

We are likely to face a bullshit lawsuit, from someone who is copying our product (yes he is copying exactly from us but threatening us first LOL

Any suggestion on how I should deal with it? Do I ever need to prepare to get an attorney for such shit? (my company is US based)

Any experience is appreciated!

19 Comments
2024/12/01
14:35 UTC

2

Competitor Gap Analysis

Hi all,

I need to conduct a competitive gap analysis for an anti-mite (allergy) bedsheet business but am unsure which factors to focus on.

My initial ideas:

  • Sales Channels (e.g., direct-to-consumer, marketplaces like Amazon).
  • Customer Service (response times, quality of support, FAQs).
  • Return Policy (clarity, flexibility, hygiene concerns).
  • Social Media Presence (platforms, engagement, content strategies).
  • Target group: But Identifying the target group is tricky—any advice or frameworks to approach this would be helpful.

Are there other critical factors I might be overlooking? I’d appreciate your input.

3 Comments
2024/12/01
14:14 UTC

6

How to start making video and start my Youtube Channel

Hi, I’m a bit old-school. As a professional astrologer, I’m looking to promote my teachings and share my knowledge on YouTube. However, I have little experience in creating or editing videos. Could someone advise me on the best way to get started?

Thank you

17 Comments
2024/12/01
13:43 UTC

11

Running a own NVIDIA H 100

We are working on a dedicated AI solution for a fintech solution.

We are discussing how we want to run our models and solution in future. Apart from initial costs for the GPU, operating costs of an own H 100 are rather moderate and would give a lot of room to expand our solution.

Anyone done that before and has an opinion about this approach?

Pros/Cons and experience/lessons learnt

13 Comments
2024/12/01
13:13 UTC

4

5 Years into my Startup Journey: From DJI to COO of a Startup - Reflecting on Growth, Challenges and Seeking Advice

Hey ​guys,

I wanted to share my startup journey and hear your experiences. Back in college, I landed what many considered a dream job at DJI (the drone company). However, after a year, driven by the desire for faster personal growth, I made the bold decision to join a startup in a completely different industry.

Fast forward 5 years - I'm now the COO of this startup. The journey has been a mixed bag of experiences. On one hand, I've grown tremendously as a professional and leader. The learning curve has been steep, and I've developed skills I never thought I would have. But on the other hand, the financial returns haven't matched the growth, mainly due to our initial industry choice.

Recently, we pivoted our business model. While I'm more excited about our new direction, the lack of consistent business success has started to wear on me. As a COO, I feel the responsibility to maintain a positive outlook for the team, but honestly, my confidence in building a successful business has taken some hits.

The challenging part is balancing between being a strong leader and dealing with these internal doubts. While I believe in our current direction, the past experiences have made me more cautious and sometimes hesitant.

I'm curious to hear from others who've been on similar journeys:

  • How do you handle the emotional ups and downs of startup life, especially as a senior executive?
  • Has anyone else experienced a major pivot? How did you maintain team morale during the transition?
  • For those who've been through prolonged periods without significant business success, what kept you going?

Would love to hear your stories and insights.

3 Comments
2024/12/01
13:10 UTC

2

Basic marketing advice for engineer

I have a list of ideas and problems that I have made over the years. Many of these I have mapped onto who I believe is most likely to also have the problem. The mental block I’m running into is how do I turn this abstract person into a real one? For example, I’m thinking of someone who has to do both pcb design and firmware or software design. Or even a team of a few people who collaborate on this. It seems like people discuss topics related to this on some sub Reddit’s, there’s also articles and forums across the internet. How do I convert that into people I can actually talk to?

10 Comments
2024/12/01
13:07 UTC

0

How can I turn 5000 users into actual profit?

This startup stuff wasn't some Silicon Valley dream.

I've been experimenting new iterations with min expenses:

  1. Started with 5 free credits for all features - no income for 4 month
  2. Reduced to 3 credits, then 2 for all features - got about 5 buyers for 2 month
  3. Now offering a free trial with 2 credits for one feature -20 buyers for 2 month - 5% of expenses

I'm trying to find the balance between attracting users and generating income. The free trial seems to be working better, but I'm still tweaking.Here's the real deal: This startup journey has been brutal. It started with my mom's constant room redesigns and my frustration with endless Pinterest scrolling. I'm not a design guru or a tech whiz - just a guy with a full-time job and a new marriage who thought he saw an opportunity.

I've burned through $15,000 of savings, dealt with ghosting developers, and postponed my honeymoon for this. It's been a rollercoaster of depression, technical nightmares, and unexpected costs. But somehow, we've hit 5,000 users.

Now, I'm facing the big question: How do I turn these 5,000 users into actual revenue? How do you persevere when reality hits hard? Any advice on monetizing a user base and turning this passion project into a profitable business?I'm all ears for straightforward feedback to improve both the product and my approach. Who else is fighting their own startup battle? How have you handled the transition from users to profit?

37 Comments
2024/12/01
12:35 UTC

1

Managing Pre-Sales and Post-Sales Efforts in Small Startups

People who have built micro to small startups with revenue-generating products,

How do you manage pre-sales and post-sales efforts?

Is it self-managed, or do you feel the need to outsource or delegate some of the work to team members on an as-needed basis?

6 Comments
2024/12/01
05:20 UTC

7

Can Someone Explain Corporation to a Dummy?

I basically want to know how I will be double taxed if I started my business as a corporation? I read a website that says you can avoid being double taxed if you leave your money in the business, but what does leaving your money in the business mean?

If I do start a corporation, do I have to buy shares in my own company? Who sets the price for the shares, me or the Secretary of State? (Or neither?). If I withdraw my shares from the company, do I lose ownership despite having founded the company?

Help a dummy out🫶😔

14 Comments
2024/12/01
03:55 UTC

1

Azure vs GCP vs AWS High compute instances pricing

Hi Everyone,

Have been evaluating which service to use for storage and model building purpose. Was curious on knowing which platform you used and why you ended up using that ? I know overall AWS will end up getting cheaper, but any recommendations ? Also, We are in a project building where we are setting up everything and was thinking for long term and strategic standpoint. Any insights would be great.

Thanks in advance.

3 Comments
2024/12/01
03:19 UTC

8

How many of y'all have tried to build a community around your product, or pain point?

It seems to be something that is popping up a lot in my town, people trying to make IRL gatherings and finding customers there. Seems like a great idea and so I am wondering how many of you have tried it and whether or not it's been worth it. Myself I'm currently paying $50 for a Meetup Pro acct to run a group but I haven't done anything with it yet.

2 Comments
2024/12/01
02:14 UTC

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