/r/RealEstateTechnology
Real Estate Technology for real estate professionals (including agents, brokers, investors, and proptech professionals). Trends and innovations in technology for real estate including lead generation, marketing, websites, SMS, and SaaS, consumer behavior, residential and commercial software, etc. In short: If it’s a tool that makes lives easier for real estate professionals, you’re in the right place. Also a space to discuss broader Prop Tech trends (mobile app, business/funding, news, etc).
/r/RealEstateTechnology
We're developing a new property listing service, aimed at transforming how people find homes. We want to create a seamless experience, but we need your help! What do you absolutely hate about current MLS public listings like Zillow and Trulia? Specifically, we're interested in hearing from those who deal with international real estate transactions. Share your pain points, annoyances, and what you'd love to see improved!
I'm working for a real estate agency that doesn't use MLS listings; they source they're own properties and I'm tryin to convince my boss of deleting the listings that have already sold, but he's attached to the traffic they've built, do you guys delete the sold properties from your listings? or how do you guys handle it?
Hey
I'm looking to get comps in TX, what's the best tool for the job, assuming I don't have MLS access? I thought propstream might be a good idea, but reading mixed reviews.
Hi everyone,
I’m looking for some advice regarding a buyer presentation I'm preparing. I'm scheduled to have a meeting with a potential buyer soon, and I'm considering sending the presentation to them ahead of time. I think this could be beneficial because it allows the buyer to review the material at their own pace and come prepared with questions. It could potentially streamline the meeting and make it more productive, and it shows transparency and thoroughness in my approach.
However, I'm also worried about a few potential downsides. The buyer might misunderstand or misinterpret some information without my explanation. It could take away from the impact of the live presentation, and there’s a risk they might not even look at it beforehand, rendering the effort pointless.
Has anyone here tried this approach? Did it work out well for you? What were some of the challenges you faced? Or do you think it's better to save the presentation for the actual meeting? I’d love to hear your experiences and any tips you might have.
Thanks!
I have 6,500 LLC's I need to skiptkace. I have tried 15 different Ui's with no luck. I am getting in enough leads to be able to build my own server or scraper to get the leads skip-traced on my own. Is anyone a skiptkace guru that would be interested in working on this project with us? Or any tips on what company will skip trace llc's in different states if I provide the llc name and mailing address?
Does anyone have experience integrating into RentManager, Yardi, MRI, Argus, etc through their APIs? What was your experience? I am looking to create addons/plugins but want to pick my battles. I was evaluating rent manager and it didn't seem straightforward at all, and was hoping to find a more straightforward platform to try first.
Anyone have any recommendations for a brokerage website marketing company to rebuild a medium brokerage website. Currently, the brokerage website is a little dates and not integrated into the CRM well. I am looking to have it have a higher focus on both warm leads (current contacts returning to the site) and cold leads. I am looking for a company or service that focuses in this with lead tracking and a better IDX. Thankyou for any recommendations
We are a CRE private equity firm looking at these. We own industrial and retail. The price per SF pricing for single tenant industrial assets makes Yardi not competitive at all. How has anyone navigated this or does Yardi just not work for portfolios with large industrial? Also I would love to hear from anyone who has switched from Yardi to MRI or vise versa to learn about the experience.
Hey everyone,
I'm here again with another feature-packed update to Reddit's favorite property analysis platform - DealCheck.
This time we focused on a few highly-requested financing features, and made several improvements to our comp tools:
Analyze Future Refinances
You can now analyze future cash-out and term & rate refinance loans for rentals and BRRRRs.
This allows you to model a variety of complex financing strategies, including a mix of short and long-term financing, future HELOCs and home equity loans, as well as hybrid interest-only and amortizing loans.
Comp Tool Improvements
A Few More New Features
You can check out the full announcement about this update on our blog here, or give DealCheck a try for free online, on iOS or on Android to analyze investment properties on any device in seconds.
Questions, feedback, or suggestions for what you'd like us to work on next? Send me a message at any time (and yes, I actually read and reply to all of them myself!).
everyone knows google/fb ads are great to generate leads - but generating leads won't help if they don't convert
people don't open emails much these days and don't like picking up calls
SMS? people actually open their texts
the traditional drip texting/sms automation solutions out there only send out generic/pre-written messages (it also can't respond if the lead replies)
working on an AI SMS tool that can:
-proactively reach out + respond at any time
-personalize its follow-ups based on the conversation and what it knows about the lead
-pull in information when needed + execute actions with other systems/tools
working with some realtors/brokerages at the moment - happy to chat if this is of interest to anyone
Hi All - I run a boutique talent firm in the US and we are beginning to do some recruiting for data roles in the real estate property data space. We like hitting non-traditional channels to find talent outside of the usual (LinkedIn, etc). Any thoughts on how / where best to connect with specialists in this space (thinking those who have some depth on Corelogic or Black Knight/ICE property data) and can use that depth to help shape data governance, architecture, etc? Subs, groups, conferences / meetups, etc. TIA.
which power dialer are you guys using and happy with? something that does multiline calling and auto voicemail drop
Hi, I am a Marketing student currently doing research to see if the real estate industry is fully utilizing aspects of internet marketing. I also want to understand how real estate experts view internet marketing compared to other methods for achieving goals like generating leads, converting sales, and other business successes.
Would anyone be interested in participating in a 2-minute survey? I am willing to share my results as well (for those interested) 🙏
I'm not a realtor but have worked in the real estate niche for over a year and I've noticed that whenever I've had to google a realtor (multiple dozens a day) it's always the same stuff Realtor.com, Zillow, Redfin, broker pages etc.
From an outsider there is 0 memorability or reason to be compelled enough to go and connect with that realtor. This isn't a sales pitch but I'm curious is there a reason why more realtors don't have custom websites? I'd like to get into web design and I see a problem that most realtors aren't having solved, am I missing something? A website can not only control the narrative unlike the zillow and realtor.com pages can but it can also be a massive lead magnet.
Please let me know if this is even a viable idea that realtors would even pay for if it actually worked.
Hi I saw on the other post saying property manager in real estate have to read all the commercial lease agreement manual and I was wondering if it’s true and if it’s pain in the ass
Has anyone struggled with managing customer info and follow ups? What are your pain points when it comes to juggling customers and CRM management…maybe AI can help?
Hi everyone,
I'm looking for recommendations on reliable cap rate databases or websites in the US that provide cap rates on a per state and per asset class basis. An API option would be great too. Any suggestions?
Thanks in advance!
I have built an integration that automate the process of creating Quickbooks records for every new reservation created in Guesty.
The integration will create a custom if it doesn't exist and then create and invoice and an expense.
Of course it can be modified to achieve more complex accounting tasks in Quickbooks.
It's true that apps like zapier have similar apps but the difference here is that the integration I have built is super cheap comparing to Zapier's because it was built using low code tool called n8n. So what do you think guys ?
Just making this post out of curiosity but what does the demand look like for a CRM that can help automate new lead interactions, set up forms (websites, Facebook, email, etc.), provides a social media planner, sends review requests, has client segmentation lists (based on region, age, house specifications, etc.), and some other custom features?
This is intended for real estate agents looking to better manage client interactions while also increasing the number of high quality leads.
Anything helps, thanks!!
Long story short, I created a suite of automations for SME’s and the biggest traction I’ve gotten has been with RE agents. So I’m doubling down.
The main thing that’s been “flying off the shelf” has been this SEO automation I set up.
Whatever state you’re practicing in, I generate a list of every municipality, even neighborhood (e.g Philadelphia has “Old City,” “Mantua,” “University City,” “Fishtown,”) for the larger cities, get the trending keywords, and then generate SEO optimized blogs - 100% automated and runs on a loop, so new trending topics? New blogs. (a little apologetic for the plug, but it’s valuable, why wouldn’t you want to at least know about it?)
What other processes do Agents/Brokers do that are just ancient and inefficient? I get the appointment scheduling and that general stuff (why yes, I do have automations for that as well) but what else?
Feel free to list below - I’ll literally make it, test it (if I can find some free API’s) and give you the automation for very little (to cover any of my costs) if you think it’s worthwhile to scale.
Don’t have a fkn heart attack that there is a slight promo here, if you’re reading intently, I also asked a question, I genuinely enjoy making these workflows.
Hello real estate agents. I'm a part of a research and development team at a Research University in Atlanta, GA currently conducting surveys to gather information on the problems that agents face in their day-to-day work and if and how AI would be able to solve those. We've gathered some info and we'd be grateful if you could verify some of it for us!
So far here's what we've got:
Do you think that AI would be able to assist in solving some of these?
Besides, is there anything that you personally face that I missed out on?
edit: posting to multiple MLS'es isn't a common occurence. We were misled aparently
So for some context, I run Camphor, an AI-powered lead nurturing platform, and onboarded a lot of agents in the Bay Area, CA and Atlanta, GA, most of whom are with Keller Williams and Compass. We've had a lot of success with our customers. In fact, we published a case study for how we were able to generate 40% conversion rates for meeting on the calendar using email, SMS, and voice AI agents that integrate with the RE agent/team's CRM (Follow-Up Boss, Lofty, Firepoint AI, etc.) + their MLS + productivity tools ranging from their emails to calendly links to DocuSign for contract management. (You can find out more about our concierge service here.)
That said, we noticed an interesting trend regarding lead quality. We published a guide on this, where we found that leads coming from subscriptions or one-time lead dumps have the worst conversions. We were surprised though that depending on the zip code, agents who pay monthly subscriptions for market share on for Zillow Premier Agent, Zurple, and Zbuyer were not seeing great conversions either. The agents we saw that had the best conversion rates may have been on Zillow Premier Agent, but they also used Zillow Flex or are featured agents on BiggerPockets and have referral fee splits with these platforms. This is probably because these platforms do more validation but obviously we don't have direct visibility into what is going on under the hood.
Any thoughts from existing real estate agents regarding your experiences with lead gen platforms? (As an aside, if you are interested in lead nurturing as well to get the most out of your deal flow with your leads, feel free to contact me here.)
Which dialer has produced the best results for you?
I found 4 parcels in 3 seconds that are 1. Currently single family home 2. Zoned such that office is use by-right, and 3. Over 15,000sqft.
That^ is the exact kind of scenario we're solving for, and we also use AI to answer questions about zoning, using that municipality's zoning documentation, as well as pulling in other municipal resources - comprehensive plans, plat maps, GIS tools, etc.
This tool is live in CO, who wants to give it a whirl?
Hey, Everyone. I am a master's student based in Toronto working on a real estate app. You can read about my company in the description. I want to ask all of you few questions to get your insight.
👇👇👇
Idea: Create a platform where multiple agents can list and share properties, allowing them to collaborate and co-market listings.
Incentive: Agents can expand their portfolio and reach a broader audience, increasing the chances of selling or renting properties faster. Revenue sharing from pooled marketing efforts can lead to reduced individual costs and higher returns.
Idea: Develop a marketplace for clients interested in pooling their funds to invest in larger real estate projects, like apartment buildings or commercial properties.
Incentive: Agents can attract more clients by offering investment opportunities that would otherwise be out of reach for individual buyers. This can lead to higher commissions from larger deals and a reputation as an innovative agent.
Idea: Establish a secondary market where tenants can sublease or sell their rental agreements with landlord approval, using a marketplace model.
Incentive: Agents can earn commissions on secondary transactions and maintain relationships with property owners, ensuring continued business and providing a valuable service to tenants.
Idea: Set up a marketplace connecting property owners with vetted service providers (e.g., cleaners, maintenance professionals, landscapers).
Incentive: Agents can earn referral fees from service providers and offer added value to their clients, enhancing client satisfaction and loyalty.
Idea: Offer a marketplace for virtual staging services, where agents can easily find and hire professionals to stage homes digitally.
Incentive: Agents can present properties in the best possible light without the hassle and cost of physical staging, attracting more potential buyers and speeding up sales.
Idea: Develop an online auction platform where properties can be sold to the highest bidder within a set timeframe.
Incentive: Agents can create excitement and urgency around listings, potentially driving up prices and earning higher commissions.
Idea: Create a platform for crowdsourcing funds for property development projects, allowing multiple investors to contribute.
Incentive: Agents can facilitate large-scale developments without relying solely on traditional financing methods, earning commissions from multiple investors and enhancing their portfolio with unique projects.
Idea: Build a referral network marketplace where agents can refer clients to other agents in different regions or specialties, earning a referral fee.
Incentive: Agents can monetize leads they cannot service directly, fostering collaborative relationships and expanding their professional network.
Idea: Offer a lease-to-own marketplace where clients can find properties with lease-to-own options, facilitating gradual property ownership.
Incentive: Agents can attract clients who may not qualify for traditional mortgages, increasing their client base and generating commissions from lease agreements and eventual sales.
Idea: Create a platform where property owners can swap homes for a set period, similar to a home exchange program.
Incentive: Agents can earn fees from arranging swaps and provide a unique service that differentiates them from competitors, appealing to clients looking for flexible living arrangements.
Hi real estate agents technology
I am working on an ai chatbot that connects a buyer to their specific realtor based on the location, interest, and …
Your feedback or criticism will be much appreciated